UX Strategist, 2-week contract (potential to extend) | Digital Agency | Remote

Shane Szeto ·

A hybrid strategist who understands user research, service design, and marketing principles (not a campaign strategist). The job will be to distill and conduct user research to help shape a business hypothesis and business case for a new service offering. The output will include audience development, customer journey / service design, identifying revenue / growth opportunities, and providing recommendations for marketing.

Optimisation Specialist | eCommerce Consultancy | Sydney

Shane Szeto ·

• Google Analytics - to deliver clients tailored optimisation presentations

• Analytical and problem-solving skills - to extract key actionable insights to help clients with conversion rate optimisation

• Contribute to creation of new internal and external processes

• Deliver weekly, monthly, quarterly and yearly reporting and deep-dive analysis of key metrics

• Drive the optimisation roadmap by developing, executing and reporting on best-in-class A/B tests, and iterating based on the findings

• Combine analysis of end-to-end conversion funnels with customer feedback, capitalising on opportunities for increased performance

• Develop and deliver training/plans for clients on eCommerce platforms

• Offer advice and guidance based on best eCommerce practices, customer experience, data and insight, contemporary digital services and future trends, security and privacy

• Answer ad-hoc questions from clients within stipulated time frame, in the simplest and most effective way

• Develop and maintain templates and tools to improve efficiency and provide transparency to cross-functional teams to enable a consistent end-to-end customer journey across all touch points

• Ensured colleagues are trained on eCommerce platforms

• Assist in the progression of clients through the growth spectrum